To enjoy 10% off, Fan Club members give their mobile number to the cashier, then pay with MasterCard. Pizza Hut enjoys the service and the paid advertising free of charge, sponsored by MasterCard. Pizza Hut simply finances the 10% discount. Taggo provides table-top posters and other collateral.
Dunkin' Donuts Fan Club
Fan Club members get 2 free donuts with purchase of 4. Members give their mobile number to the cashier, then pay with NETS debit cards. Dunkin' Donuts enjoys the service and the advertising free of charge, sponsored by NETS. Dunkin' Donuts finances the free donuts. Taggo provides counter top posters and other collateral.
Social Media Buzz
Whenever the cashier enters the fan's mobile number at the point of sale, a check-in is posted on the fan's wall. Paid advertising boosts visibility of the wall post among friends. The paid ads are bundled into the service, free of charge for merchants.
Send customers to JoinFanClub.com/yourpagename using your existing Facebook fan page name. Here they can simply click like, which gives you an additional fan on your Facebook page. The first time customers use the service, they will be asked for their permissions on Facebook and will register their mobile number.
Point of Sale Check-in
Send cashiers to FanClubPOS.com/yourpagename using your Facebook fan page name. Enter the customer's mobile number to check status and number of visits. A check-in wall post is automatically created and visit data is captured. Use your POS, PC, tablet or any other device with a browser.